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The Color Run® returns to colour Portugal | Cascais is the host of The Color Run® in the Greater Lisbon are
The happiest 5k in the world is back in 2014 with events planned for different parts of the country. After having sold out all the events in 2013, the organisation of the event is getting ready to come back and fill the country with colour and make the people of Portugal smile. Registration began last weekend, on the 18th of January, and like previous events, thousands of people are expected. So as not to miss this event, you had better ... start running before it sells out!
After Matosinhos, Coimbra, Braga, Lisbon and Porto which hosted The Color Run® in 2013 with the participation of 74 thousand people, the run, which began in the United States, now comes to Cascais.
This year Cascais, land of kings and fishermen, hosts, in the Greater Lisbon Metropolitan Area, what is now known as the happiest 5K in the world on the 17th of May, at 4 p.m. The organisation promises moments of pure fun among friends and family, many smiles and a lot of colour. As it is a race for all, The Color Run® is open to people of all ages, fun runners or real athletes, and it is certain that everyone will be "toasted with a lot of colour along the way and, at the end, the party in Cascais will be a true rainbow.
The Color Run® has already won over the people of Portugal and introduced a new running concept in the country, less focused on speed and more dedicated to fun. In 2014, in addition to Cascais, The Color Run® promises to visit more and different cities with a tour of runs which also includes locations such as Coimbra, Braga, Aveiro, Algarve, Porto, Leiria and Évora.
Registration to participate in The Color Run® in Cascais began on the weekend of the 18th and 19th of January. Until the 23rd of February, the value to register a team (minimum of 4 people) is 15.80€ and the individual registration is 18€. Little ones, up to the age of 8, can participate free-of-charge (the colour kit is not included), and from the age of 9 to 13, the value is 10€.
Jorge Azevedo, the person responsible for the Iberian organisation of The Color Run®, said that “the success of the different runs held last year proved that the people of Portugal like to have fun and that the country needs events like this. We believe in the project and we also believe that, after a rainy winter, a colourful and fun run will make people smile”.
About The Color Run®
A true celebration of health, well-being and sport, The Color Run® is an international brand born in the United States which has travelled to different countries and entered the European Continent through Portugal. It is a unique experience which, over five kilometres, focuses less on speed and much more on a colourful moment of fun between friends and family. Participants come in all ages, shapes and sizes, and all are "toasted" with a lot of colour along the way. A unique event where not only the colour but the smile, joy and conviviality are common in each participant.
The Color Run® Rules
There are two very simple rules: the compulsory use of a white t-shirt at the start of the run and finish completely plastered in colour! Because each kilometre is associated with a colour. As the participants reach the different kilometres, or the «Color Zones», they are sprayed with colour. At the end, everyone is invited to compare their paint jobs and stay on for a fun time with music, a lot of colour and great entertainment!
All products used throughout the run are 100% natural and safe. The colour, in powder form, which is thrown at the participants, is mainly made from food products and does not represent any danger and is easy to wash off at the end.
